Become a
Festival Sponsor
The Yes, Ann Improv Festival is a premier new comedy event bringing nationally recognized improv talent to Ann Arbor’s Michigan Theater. Featuring performers with credits spanning Dropout, Smosh, Upright Citizens Brigade, film, and television, the festival offers sponsors a unique opportunity to align with a vibrant arts experience. Connect with an engaged audience while supporting creativity, community, and live performance.
Explore the sponsorship tiers below for full details.
Tier 1: Platinum Sponsor — $25,000 (Limited to 1 Sponsor)
As the Premier Sponsor, your brand will be the star of the show, receiving maximum visibility and exclusive benefits as the foundational partner of our inaugural festival.
Branding & Signage
Main Stage Naming Rights
Primary logo on all posters and website
Name featured on lobby signage
On-Site Presence
Branded booth or activation space in lobby
Prominent feature on Michigan Theater marquee/wall
Stage Recognition
Branded introduction before shows
Thank you recognition from stage
Tickets & Access
10 All-Access VIP Passes
Exclusive Experiences
Invitation to private pre/post-festival reception
“Improv for Business” workshop for your team
$500 credit at the hear.say bar
Digital & Social
Dedicated sponsor video or social media post
Your logo featured in all pre-festival email newsletter correspondences
Tier 2: Headliner Sponsor — $5,000
In improv, every “Supporting Player” is essential to the success of the scene. This tier is perfect for local businesses that are the backbone of the Ann Arbor community.
Branding & Signage
Presented by naming rights to one
headlining showPrimary logo on all posters and website
Name featured on lobby signage
On-Site Presence
Opportunity to include promotional items in festival swag bags
Stage Recognition
Branded introduction for your sponsored show
Thank you recognition from stage
Tickets & Access
2 All-Access VIP Passes
10 tickets to your paired headlining show
Digital & Social
Social media spotlight posts
Logo featured in pre-festival email newsletters
Tier 3: Showcase Sponsor — $1000
Every great festival is built on great ensembles. The Showcase Sponsor lifts up the local and regional acts who bring fresh energy and hometown heart to our stages. This tier is perfect for community-focused businesses who want to connect directly with Ann Arbor audiences while supporting the artists who make our scene thrive.
Branding & Signage
Naming rights to one Showcase Block (10–20 shows)
Name featured on lobby signage
Tickets & Access
4 Headliner tickets / 4 Showcase tickets
Digital & Social
Personal shout-out in social media stories
Named in collective “Thank You” social media post
Tier 3: Spotlight Sponsor — $500 (or In-Kind Donations)
This tier is for those who want to raise a glass and support the arts. Perfect for individual champions or businesses offering in-kind services (e.g. printing, catering, marketing).
Branding & Signage
Name featured on lobby signage
Tickets & Access
2 Headliner tickets / 2 Showcase tickets
Digital & Social
Personal shout-out in social media stories
Named in collective “Thank You” social media post
Tier 4: Backline Sponsor — $250
In improv, the “backline” is the group of players ready to support the scene. They may not always be in the spotlight, but the show couldn’t go on without them. This tier is for the individuals who are the essential foundation of our arts community.
Branding & Signage
Name featured on dedicated “Backline Wall of Fame” in lobby
Tickets & Access
2 Headliner tickets
Digital & Social
Personal shout-out in social media stories
Named in collective “Thank You” social media post
À La Carte Add Ons
The following opportunities can be added to any tier for additional support.
Workshop Sponsor – $750
Naming rights and signage at a dedicated festival workshop
Troupe Sponsor – $500
Named as official sponsor of one specific performing troupe
After-Party Sponsor – $1,000 (In-Kind)
Bar and naming rights at the official festival
after-party
Swag Bag Sponsor – $500 (In-Kind)
Exclusive rights to include your item in all
festival swag bags
Want to be a sponsor? Fill out the form below or email hello@heardotsay.com to connect with us.